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Writer's pictureLeisl Novák

Website Redesign Guide: How To Redesign A Website In 2021?



If you are running a website then you must be aware of the fact that user experience (UX) plays a crucial role in website design. Every year there is a new trend and technology introduced in the market which raises the UX bar. So to meet user’s expectations, websites need to update their design. But if your website design is failing to drive more traffic and sales or failing to outperform your competitors even after a lot of marketing efforts then it’s time to “Redesign Your Existing Website”.


A poor web design can actually hurt your traffic, conversion, and sales. No matter what type of industry you are working in, it’s essential for your website to drive maximum ROI from the amount you are investing in marketing. If you are failing to achieve your goals then it’s time to redesign your existing website with a strategic approach. But it all comes down to one question “how to redesign an existing website?”.


If you are scrolling the internet to find the answer for the same then you have landed on the right article where we are going to highlight some of the important tips on why it’s important for a business to redesign their website? And how you can get started with the redesigning process. So make sure you stick till the end of this article to know some of the best website redesign practices.


Table Of Content:


· An Overview Of Website Redesign

· How often a business should redesign its website?

· Why Should Businesses Plan to redesign their websites?

· Website Redesign Tips To Consider In 2021

· Conclusion


An Overview Of Website Redesign


If you are reading this article then there are chances that you already have a website for your business. But it all comes down to are you running an updated website? Is your website driving the desired amount of traffic and sales? Are you able to convert your site visitors into paying customers? If the answer to all the above-mentioned questions is no then it’s time for you to redesign your existing website.


We don’t have to mention that a website acts as the front door and the heart of every business. It is considered as one of the valuable digital assets that can help businesses to increase their ROI and revenue. That is the reason why when it comes to the website no business can afford to compromise with the design. Mainly during the pandemic, every website must have realized the importance of having an updated website design for their business.


Whenever a user wishes to know about a particular business or make any purchase the first thing they do is look for their website. If your website design is failing to grab user’s attention then you’re on the verge of breaking your online reputation and your business. In today’s tech-driven work almost every internet user research and compare then they make their final purchase decision.


Mainly after the pandemic where users have spent more time on the internet than on roads. It’s common to expect that users’ behavior has changed and to make your website meet their expectations you can plan to redesign your existing website. And website redesign can help you to keep us with your potential customer behavior. Most of the websites that have already got their website redesigned earlier may look for some other techniques but if you haven’t then it’s a golden opportunity to outperform your competitors.


If you are looking to redesign your website then you have landed on the right article as we are going to highlight some of the important points on why businesses need to redesign their website? And different tips that they can consider while redesigning their exciting website. But again If you are planning to redesign your website then instead of doing it by yourself we recommend you to take the help of an experienced website design company.


If you are planning to redesign your existing wordpress website then make sure to check our blog on WordPress Website Redesign: How To Redesign An Existing WordPress Website?


How often a business should redesign its website?


Many businesses get confused with updating web design and redesigning websites. Site owners should keep updating their website frequently so their website performs well in every aspect. But when it comes to redesigning, businesses should plan to redesign their website every 2-5 years.


Because redesigning a website means starting from scratch and falling every step of the website design and development process. But yes when you redesign your website there is a small difference, you start with lots of invaluable data about your potential customer. Not one that with years of experience your analytical dashboard can help you to identify why customers were able to convert after visiting your website.


Businesses plan to redesign their website mainly when their website stops giving desired results or when the site is not performing well. Apart from that if your website is performing well but it’s been 4-5 years since you didn’t make any changes in your website then also the business should plan from redesigning.


In short, if you have planned to redesign your website then you have made the right decision as it can help you to improve your website traffic, conversion and sales. Not only that but your existing customer will also feel enlightened after accessing an optimized and enhanced version of your website design.


Many people get confused about whether they should select a website design company for the redesigning or not. So here is our take, in the beginning, you might have taken the help of a freelancer for creating the website or created the website on your own. But when it comes to redesigning it’s always recommended to hire an experienced website design company for your website because the value they can bring to your business can worth each penny you spend in creating the website design. Read more on



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